Online education provider, Swinburne Online has launched a new brand platform through Ogilvy Melbourne.
The ‘Ready for More’ platform demonstrates that Swinburne Online helps people achieve more by providing accessible and diverse ways to learn and further their education.
The new platform launched with a campaign featuring a 30-second spot that follows four people on their journey to pursue their dream through further study, with a degree in education, business or psychology with Swinburne Online.
The campaign will be rolled out across television, billboards, social media, digital and radio.
Michael Smolders, Swinburne Online Executive Director, Sales and Marketing at Online Education Services (OES), said: “A better experience for our students leads to better outcomes. Swinburne Online has an exceptional supply of quality teaching staff, a solid learning design and incredible student support. All of these factors make a difference. When you study with Swinburne Online you will be able to apply your learning now and ultimately get to where you want to be with your career.
David Ponce De Leon, Chief Creative Officer, Ogilvy Melbourne said: “Swinburne Online is a digital pioneer. Their classes are engaging, involved and flexible. With years of experience and some of the best learning designers in the world, students have never had more opportunities to achieve their goals. »
Client: Online Education Services (OES)
CEO: Denice Pitt
Executive Director, Sales and Marketing: Michael Smolders
Publicity Manager: Peter Lawrence
Publicity Manager: Kristen Goodgame
Creative Agency: Ogilvy Australia
Production Company: Good Oil
Director: Curtis Hill
Producer: Catherine Warner
Executive producer: Simon Thomas
DOP Max Walter
Offline Edit: Puffin Post
Offline Producer: Grace Taylor
Editor: Marty Gilchrist
Colour: Matt Fezz
Online VFX: Marty Gilchrist
VFX Supervisor: Grace Taylor
Production Design: Aaron Crothers
Music: Ryan Koller
Sound: Bang Bang Studios
Sound Design/Engineer: Sam Hopgood